Social Media CASE STUDY

Nordic Craft Roasters

Completed: October 2025

Client

Nordic Coffee Guild

Industry

Specialty Consumer Goods

Services

Social Media Growth, Short-Form Video Strategy, Community Building

Duration

4 Months

01 / CONTEXT

The Challenge

A specialty roaster in Oslo needed to break into the US e-commerce subscription market without costly influencer sponsor fees.

02 / STRATEGY

Our Approach

Focus on satisfying, sensory-driven brewing rituals, origin micro-documentaries, and educational coffee chemistry that viewers couldn't help but save and share.

03 / EXECUTION

The Solution

Produced 60+ TikTok & Instagram Reel assets, spearheaded user-generated brewing challenges, and automated community reply engagement.

04 / IMPACT

Quantifiable Results

140K+

New Instagram Followers

+380%

Direct Social Revenue

18.4%

Average Engagement Rate

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